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October 29, 2021, 8:00 a.m. - 12:00 p.m., ZHONGQING CUP finals, 2nd Innovation and Online Media Contest for the Chinese Market, year 2021, via online format at ITSC meeting room, room 201. 2nd floor, Information Technology Services Office Chiang Mai University has already organized it. The competition is organized in cooperation between Chiang Mai University Ministry of Higher Education, Science, Research and Innovation Consulate General of the People's Republic of China in Chiang Mai, Confucius Institute, Chiang Mai University College of Arts, Media and Technology, Chiang Mai University and Sinothai Education Technology Company Limited. This competition invited universities all over Thailand. which covers the northern, central, southern and northeastern regions. There were a total of 25 teams, 119 people, from 11 universities.
Competition activities Held under the topic “Thai Creativity” is the best distributor of Thai products to the Chinese market with digital marketing skills to revive the Thai economy. By applying knowledge about internet platforms Electronic commerce skills and online marketing It is a tool for writing marketing plans. product poster design and create short video clips To present Thai products to the Chinese market in a variety of formats. Using innovation to create a business Use business to drive the economy To revive the Thai economy and to promote cultural and economic trade exchanges between Thailand and China.
During the opening ceremony of the competition, we were honored by Mr. Wu Zhiwu (Mr. Wu Zhiwu), Consul General of the People's Republic of China in Chiang Mai, Prof. Dr. Sirirerk Songsiwilai, Permanent Secretary of the Ministry of Higher Education, Science, Research and Innovation, Mr. Ratthaphon. Naradisorn, Deputy Governor of Chiang Mai Province Associate Professor Rome Chiranukrom, Vice President of Chiang Mai University and Associate Professor Shen Yi, Director of the Confucius Institute at CMU (Chinese Division), also joined in expressing congratulations at the ceremony, with Prof. Dr. Sirirerk Songsivilai, Permanent Secretary of the Ministry of Higher Education, Science, Research and Innovation speaking. that “This competition It is a creative activity that is in line with the current situation of the Chinese target customer group. It is still not convenient to travel to travel in Thailand. But Thai products can still be distributed through cross-border e-commerce channels to Chinese people, helping to alleviate the economic impact of the current situation. Including preparing Thai students who know Chinese. To aim to be a modern digital entrepreneur in The Easternization era is consistent with the vision of the Ministry of Higher Education, which wants to integrate the work of higher education and science. Research and innovation to improve quality of life and build the country's competitiveness.”
This competition invited special guests to join the judging committee, including:
1. Ms. Zhang Yajing (Mr. Zhang Yajing), Consul of the Consulate General of the People's Republic of China in Chiang Mai.
2. Mr. Phisit Jintawiwat, President of the Chiang Mai Thai-Chinese Business Association.
3. Mr. Lu Chunyang (Mr. Lu Chunyang), Vice Chairman of the National E-Commerce Vocational Education Teaching Promotion Committee of China.
4. Lecturer Dr. Danaithan Phongpatcharathornthep, Deputy Dean, College of Arts Media and Technology, CMU.
5.Mr.Xu Shengwen (Khun Xu Shengwen), President of the China-Thai Enterprise Trade Association, Rayong Branch.
6.Mr.Li Jinglei (Mr. Li Jinglei), Managing Director of DanTan Translation Studio Company Limited.
7. Mr. Donrutai Saeyang, General Manager Thai Casino Company Education Technology Co., Ltd. (STE)
For the winning team The final competition of the 2nd ZHONGQING CUP, Innovation Contest and Online Marketing Media for the Chinese Market, 2021, today includes:
First place winners are:
CI14 Team Fu Yi Tai (Fu Yi Dai) from Srinakharinwirot University
1st runner-up award includes:
Team CI04 Ma La Tang from Naresuan University
Team CI07 Mo Chuan Tie Guan from Panyapiwat Institute of Management
Sinothai Education Technology Company Limited, as the main project operator Congratulations to the team that won this award. Sinothai Education Technology Co., Ltd. (STE) is the first limited company in Thailand to offer services in Chinese language teaching and technology. Emphasizes the use of the internet and technology to drive the development of Chinese language teaching at the international level. It operates through educational and cultural exchange programs. and the production of teaching media products between Thailand and China Promote educational and cultural exchanges between Thailand and China. The current scope of work includes online Chinese language training courses. A course on the study of ancient Chinese culture. Creating a teaching curriculum Scholarship recommendation service to study in China Study tour between Thailand and China Designing and customizing Chinese cultural products, etc. We are happy to provide full assistance and cooperation with local authorities. To join in pushing for the development of Chinese language teaching. and cultural exchange Economic trade between Thailand and China Thank you to all executives, working groups, and teams participating in the competition for their support and interest in this activity.